Punk’d: Fortnite Launch
To relaunch Punk’d hosted by none other than Chance the Rapper we were mere weeks into an unprecedented global lockdown. So we threw a launch party in one of the only places social distancing wasn't a thing, the movie theater inside of Fortnite.
We became the first ever brand to air an entire episode inside the game, with 16 million people tuning in.
Fans loved it, so did the media, and so did my gamer nephew.
